Fair Game 014: Ed Session: Western Fairs 2019

Originally published January 31, 2019.

Last week at the Western Fairs Association convention, Robert went deep into advanced level social media marketing strategies for 2019.

Attendees were treated with ideas and tactics to improve their 2019 marketing campaigns

The content was so strong, one fair manager approached Robert about hiring him to present the information to the staff and board at his fair.

Two major ideas Robert shared were to use the Instagram hashtag search to seek out and engage your customers, and the bombshell idea was for fairs to create and or lease well crafted media from or to other fairs.

All that and more is in this podcast.

Thanks for listening!

Fair Game 013: Ed Session: Arizona Fairs 2018

Originally published December 1, 2018

Arizona Fairs Convention Attendees Discover the Most Important Asset in their Marketing Plans

(Laughlin, NV) - In November 2018 I flew to Las Vegas, NV and took a quick drive down to Laughlin in order to present my Social Media 434 ed session for them. This was the second consecutive year I’ve spoken with their group. The information the first time was so good I guess they had to have more.

I opened with a discussion question. What is the most important asset in your marketing plan? Answers typically range from television commercials to how you deliver your message. Great answers. But they’re not correct.

If you want to know the most important thing for all of us, every brand and every fair, when it comes to marketing, you’ll get that answer and much more on the podcast.

Enjoy.